Branding: Sarah Campbell
wunderbar skin care + custom soaps is an organic beauty brand based in LA that specializes in making soaps for the face and body that align with individual skin types.
This project is a collaboration between Sarah Campell, providing branding and product design, and Raydene Salinas Hansen, designing the digital presence. The branding is playful—while remaining sophisticated—and reimagines iconic shapes and patterns of the 1960s. The concept is apparent in the curves of the font and the application of bold patterns and bubbles across the site.